In this episode, we introduce the Firepreneurs team of Bennett J. Grove II and Jeff McDole, Jr. We will describe their background in the services industry and as firefighters. Out of that experience, they describe how important it is to start with “Why” when thinking of starting a business, or even when looking to advance in an organization. They arm you with two tactics when using the “Why” approach that they call “Using 5 Whys” and using a “Bucket of Whys”.